Our Product

ARATIA

WHAT is ARATIA?

3-in-1 Coverage: Instantly conceals grays, root regrowth, and thin spots.

Lasting & Transfer-Resistant: Resists sweat and won’t rub off on pillows.

Scalp-Nourishing: Infused with Biotin, Rosemary, and Squalane to support healthy hair.

ARATIA

WHO is ARATIA for?

1. Anyone looking for a solution to conceal grays between hair color appointments.

2. Individuals experiencing hair loss

3. Gym-goers and athletes who need a sweat-resistant formula that won't run.

4. Individuals who prioritize purchasing from brands that use sustainable practices, clean ingredients, and environmentally responsible packaging.

Aratia

WHY Us?

  • Eco-Conscious Packaging: We utilize recycled, recyclable, and/or biodegradable materials to drastically reduce plastic waste.
  • Clean Formulas: Our products are designed to be biodegradable and free from ingredients that harm aquatic ecosystems.
  • Superior Performance: Our products are scientifically formulated to deliver exceptional, salon-quality results, ensuring effectiveness you can see and feel.
  • Consumer Health & Safety: Our formulas are developed without harmful toxins, parabens, or sulfates, prioritizing your well-being and that of the planet.